Technologies play a key role for companies and their customers in the tourism sector. These new smart technologies have the ability to increase the efficiency of business operations and improve the customer experience. It is therefore essential that tourism-related businesses keep abreast of new travel technology trends so that they do not fall.
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Artificial Intelligence (AI)
Artificial intelligence is being used in the field of travel and tourism to facilitate and improve customer service, with chatbots that have the ability to provide quick response times to problems or queries. It is also capable of continuous learning from customer interactions.
In addition, hotels and other companies operating in the tourism industry can make use of artificial intelligence to classify data accurately and continuously. This technology allows them to draw conclusions about business performance or trends associated with customer satisfaction.
Big Data
In tourism management, almost all successful companies employ their own data collection techniques. One of the major uses of this data is to improve personalization by using the information they collect to make specific adjustments to their offerings.
Another valuable use of the data is to analyze current business performance. In particular, hotel owners can use large amounts of data for revenue management purposes, using historical occupancy rates and past trends to better anticipate demand levels. When demand is predictable, pricing and promotion strategies can also be optimized.
Robotics
Robots are used for a variety of reasons. For example, at airports, they can be used to detect hidden weapons, while some manufacturers are also using robotics to create suitcases that follow you intelligently. In addition, travel agents are using robots for pre-screening, making waiting times more productive for customers.
Recognition Technology
Recognition technology is especially interesting because of its potential to eliminate friction from purchases and make interactions seamless. The technology itself includes fingerprint recognition, facial recognition, retinal scanning and several other biometric identifiers.
This technology is already being used in some hotels to enable fingerprint access to rooms, or to enable contactless check-in. However, it is expected that in the future this technology will allow customers to pay for meals at the hotel restaurant simply by passing through the check-out.
Internet of Thing (IoT)
One of the most exciting emerging technology trends in travel is the Internet of Things (IoT), which involves the interconnection of everyday devices via the Internet, allowing them to transmit and receive data.
For example, IoT technology can be used in hotel rooms to provide guests with a device that connects to everything from lights, heater and air conditioning, allowing everything to be controlled from one place.
