Facial Recognition

Facial recognition technology is a form of biometric artificial intelligence, which is able to identify an individual, or verify their identity, based on their face alone. The technology typically works by comparing a digital image or video frame to the faces in a database, matching up facial features and/or skin textures.

4 Ways Facial Recognition Can Be Used in the Travel Industry

• Personalisation
• Security
• Data Analysis
• Payments

Virtual Reality (VR)

VR is rapidly changing the entire sphere of travel and tourism in and around the world. In 2018, the market size of the AR and VR market was around $18 billion. This is set to rise to a whopping $209 billion by 2022.

It doesn’t matter what aspect of the travel industry you are present in. If you are someone working in the travel industry, then VR may be the next big thing for you. So, let’s figure out how VR can actually help you with your travel business.

Augmented Reality (AR)

Augmented Reality Travel Apps, whether are location-based, with image or object recognition, have a proven ability to enhance the travel and tourism services. Creating unforgettable experiences and visual storytelling for travelers is the key to a sustainable business model in the tourism industry. With Augmented Reality Travel Apps, you can enrich our real environment by adding the endless list of virtual audiovisual effects, like videos, 3D models, animations and custom sounds.

Augmented reality travel apps provide unlimited opportunities to engage guests and drive bookings. Informational overlaid content displayed with videos, 360 tours, or even gaming interaction can motivate guests to check all-round room tours and engage with all your available services. You can impress your guests with AR indoor navigations showing a full spectrum of hotel services in an immersive but also in a user-friendly way.

AI Chatbots

Present in many industries, chatbots have become important for many reasons. In the tourism sector, the use of chatbots is changing the traveler’s experience considerably. They are increasingly present online and expect quick responses.

Tourism professionals are thus obliged to adapt quickly to offer the best services. To keep up with this important digital advance, the integration of chatbots is clearly necessary. We explain some reasons why you should use a chatbot in tourism.

1. A new virtual travel agent

2. Better availability of customer service

3. Good customer relationship management

4. A database for targeted communication

Internet of Things (IoT)

One of the most exciting emerging travel technology trends is the Internet of Things (IoT), which involves internet-based interconnectivity between everyday devices, allowing them to both send and receive data. Already, we are seeing examples of its role within the travel and tourism industry and this is only going to increase.

IoT technology is used in hotel rooms to provide customers with a device that connects to everything from the lights, to the heaters and air conditioning, allowing all to be controlled from one place. In airports, meanwhile, luggage cases can be installed with sensors that will alert passengers when they pass by.